Thursday, January 31, 2013

Samsung outsells Apple in 2012

Samsung capped an impressive year 2012 with record smartphone sales in the fourth quarter. The Korean company shipped 63.7 million smartphones during the holiday quarter, outselling its biggest rival Apple by more than 15 million units.

Samsung’s strong line-up of high-end and low-cost smartphones has helped the company to increase shipments by 76 percent over last year’s fourth quarter.

 

Apple sold 47.8 million smartphones, cementing its status as the second largest vendor. With an increase of 29 percent, the Cupertino-based company saw the lowest relative growth among the top 5 vendors though, a testament to the stronger competition from company’s such as Sony, Huawei and ZTE. The latter two, both Chinese manufacturers, entered the top 5 as the Chinese smartphone market continued to grow rapidly.

 

Overall, smartphone demand remains strong as overall shipments in the fourth quarter rose 36 percent to a total of 219 million units.

2013_01_29_Shipments

 

http://www.statista.com/topics/840/smartphones/chart/852/global-smartphone-shipments-in-q4-2012/

Wednesday, January 30, 2013

Is your job to generate stunning results that drive the top line?

Is your job to generate stunning results that drive the top line? Is your job to keep the trains running on time?

The focus makes a difference. I want to do the former not the later.
CIOs have a tendency to believe that they are an overhead function. When you believe you’re overhead you operate differently than when you perceive yourself as leading a P&L.

— Ray Barnard, CIO, Fluor

Monday, January 28, 2013

Customer Experience Trend: Software as an Experience

One of the big trends we are seeing in the world of customer experience is a focus on the experience of the software. The whole rise of Smart Phones is geared around this premise.

The initial rise of cloud-based software (a.k.a. SaaS, or software-as-a-service) focused on renting access to software instead of the historical approach of selling licenses. As cloud-based software expands, we’ll see these offerings cater more explicitly to the needs of customers.

How? More simple, highly-focused, specialized applications (like smartphone apps), more focus on quick initial usability, more sharing of best practices (usage, not technical), and customization based on behavioral analysis of users.

Tidbit: Net Promoter Scores for tech vendors are more correlated to customer experience than product performance.

Sunday, January 27, 2013

Powerful stories have impact. What are we telling our self?

Seth Godin has some great thoughts on the stories we tell. The ones we tell ourselves are so very important. What is our story? How frequently do we tell it to our self?
I know that marketers tell stories. We tell them to clients, prospects, bosses, suppliers, partners and voters. If the stories resonate and spread and seduce, then we succeed.

But what about the story you tell yourself?

Do you have an elevator pitch that reminds you that you're a struggling fraud, certain to be caught and destined to fail? Are you marketing a perspective and an attitude of generosity? When you talk to yourself, what do you say? Is anyone listening?

You've learned through experience that frequency works. That minds can be changed. That powerful stories have impact.

I guess, then, the challenge is to use those very same tools on yourself.

Saturday, January 26, 2013

When it comes to the cloud, there is a huge gap between the business and the CIO

A recent survey on cloud adoption presents an interesting view of the perception gap between IT and business executives. Although the survey focuses on issues such as on-premise upgrades and availability of technical resources, the best stuff is buried in a single graphic.

Enterprise performance management vendor Host Analytics sponsored a survey (PDF download), by Dimensional Research, that describes certain drivers of cloud adoption.

According to the survey, the cloud alternative delivered better value--business: 80 percent; CIOs: 53 percent. Although the phrase "better value" is vague, most likely business people interpret this to mean "less expensive". This makes sense because many business folks see cloud as a means to bypass IT and purchase computing at lower cost. On the other hand, the data indicates that CIOs recognize that software alone is only part of the overall cost equation for enterprise technology

The survey highlights several important points for CIOs to consider, including:

Business buyers don't care about your IT agenda: As CIO, your technology focus includes a broad range of considerations that are of little direct interest to business executives. Most business folks don't care about your infrastructure, staffing, and efficiency concerns. They want feature rich applications that meet their specific needs. And, they want those apps cheap.

Business buyers have a tactical view of technology procurement: Their concerns focus narrowly on solving specific problems, perhaps without a long-term or strategic view of technology. The clear implication: address their specific needs without adding your back office constraints heavily to the mix. Find a way to handle your own constraints without binding users into solutions that do not accomplish their goals.

Users need education on strategic cloud benefits: Based on the survey, we can conclude that users do not understand that cloud benefits go far beyond lower cost. Both IT departments and software vendors must do a better job educating users on the innovation and business process benefits of the cloud. And, dear CIO, I must delicately note that your staff may also need additional education in this area.

Sunday, January 20, 2013

What is the danger of starting at the top?

It is so easy to fall into this trap. As a buyer of technology, I can't tell you how many times people thought if they just got to me they would get the sale. Even worse was when they actually thought they were going to talk to the CEO. Seth has nailed this one.
When making a b2b sale, the instinct is always to get into the CEO's office. If you can just get her to hear your pitch, to understand the value, to see why she should buy from or lease from or partner with or even buy you... that's the holy grail.

What do you think happens after that mythical meeting?

She asks her team.

And when the team is in the dark, you've not only blown your best shot, but you never get another chance at it.

The alternative is to start in the middle. It takes longer, it comes with less high-stakes tension and doesn't promise instant relief. But it is better than any alternative.

Starting in the middle doesn't mean you're rushing around trying to close any sale with any bureaucrat stupid enough to take a meeting with you (or that you're stupid enough to go to, thinking that a sale is going to happen.)

No, starting in the middle is more marketing than sales. It's about storytelling and connection and substance. It's about imagery and totems and credentials and the ability to understand and then solve the real problems your prospects and customers have every day. It's this soft tissue that explains why big companies have so many more enterprise sales than you do.

You don't get this reputation as an incidental byproduct of showing up. It is created with intention and it's earned.

via Seth's Blog: The danger of starting at the top.

Saturday, January 19, 2013

The power of mobile

It is hard to imagine a world without mobile computing. It’s funny to think back to when getting excited about technology was considered nerdy. These days, almost everyone is keen on the latest in devices particularly those of the mobile variety. Problem is, now that we’ve got the digital world in our pockets, we’d like to keep it there. This makes things a little sticky for reluctant business leaders, as the consumerization of the enterprise continues to hit them on all sides.

Power of Mobile Infographic

 

Friday, January 18, 2013

What is the Customer Experience Index? Why should you care?

Is it ok to your investors to ignore money on the table by providing a mediocre customer experience?

Kerry Bodine, Vice President and Principal Analyst at Forrester Research, discusses what Forrester's Customer Experience Index is and what it means for you at Customer Experience Forum 2012 in Los Angeles.

http://www.youtube.com/watch?v=oTlpizEuuHM

Thursday, January 17, 2013

Customer experience trend: The rise of text analytics

Companies are learning that some of the richest insights from customers come from unstructured content like comments on surveys, calls into the contact center, social media conversations, and chat sessions with agents. Companies will shift more of their focus towards collecting and analyzing these types of feedback. Tidbit: Nearly three-quarters of large companies with Voice of Customer programs are using or considering text analytics.

There are also a lot of great solutions out there. It seems relatively cost effective to begin experimenting right now. You can select a tool to analyze comments captured in call center conversations and see the trends on a real time basis. It probably could be up and running withing 6 to 8 weeks.

Wednesday, January 16, 2013

What is on consumers wish list for 2013?

The iPhone ranks first on Americans’ 2013 consumer technology wish list. 23.5 percent of 2,285 U.S. consumers surveyed in October 2012 by Strategy Analytics said they are somewhat or very likely to buy Apple's smartphone during the next twelve months. A smartphone with Android comes second, with 21.6 percent. This is followed by a portable PC (17.4 percent) and again an Apple product, the iPad (15.3 percent).

The top 10 consumer electronics buying intentions list is rounded off with Android Tablets (10,7 percent) and E-Readers (10,6 percent). You can find the full list including 22 key consumer electronics products on strategyanalytics.com.
2013_09_01_Products
http://www.statista.com/markets/15/topic/126/electronics/chart/815/top-10-consumer-electronic-products-in-the-u.s.-2013/

Tuesday, January 15, 2013

What is digital disruption?

What if someone with 1/10th your cost structure launched a full scale attack on your business tomorrow? Will you be a disruptor or be disrupted?

James McQuivey, VP at Forrester Research and author of Digital Disruption, discusses what Digital Disruption is all about.

http://www.youtube.com/watch?v=5qGKoOkr-VU&list=TLTmiloly3zlI

Monday, January 14, 2013

What are the trends in video?

Connecting by video continues to be a huge thing. Here are some great examples of where it is heading courtesy of CES 2013.

http://www.youtube.com/watch?v=9x1HgN56JiQ&list=TLybGkL-ZAXBc

Sunday, January 13, 2013

Creating a personal leadership brand

I have seen several variations on what this article calls a “leadership brand”. The statement is phrased as "I want to be known for being ______________ so that I can deliver __________."

The author (Norm Smallwood co-founder of The RBL Group) makes it a little more complicated than that (it has five steps) but has some good thinking about it if you want more detail.

What do you want to be known for?

Tuesday, January 8, 2013

What is the future of customer surveys in our brave new world of customer experience?

What is the future of customer surveys in our brave new world of customer experience?  As more companies thirst for customer feedback, the number of surveys has escalated. But there is a limit to customers’ willingness to complete surveys. I know, as a customer myself, that I am growing weary of completing the long, almost narcissistic surveys. 15 to 30 minutes, really???

As completion rates get more difficult to maintain, companies will become more efficient with the questions they ask, target questions at specific customers in specific situations, and stop relying as much on multiple-choice questions. Tidbit: When the Tempkin Group asked large companies with Voice of the Customer programs about the changing importance of eight listening posts, multiple choice survey questions were at the bottom of the list.

Thursday, January 3, 2013

Consulting Services

Consulting services are usually longer term engagements to focus on a specific area of specialty. Engagements usually look at a challenge, assess the current state, formulate a desired future state, conduct a gap analysis and create an actionable road-map. Some recent engagements have been:

  • Constituent Experience Assessment

    • Define the Stages of Experience to Gain Alignment around Constituent experience

    • Develop Experience Based Constituent Listening and Feedback

    • United (Cross-Silo) Experience Reliability and Accountability

    • Manage Constituents as Assets – Prove the ROI between Experience and Growth

    • Create a “One Organization” Constituent Experience Culture



  • Talent/High Performer Assessment

    • Hiring and recruiting

    • On boarding

    • Ongoing development and training

    • Outplacement

    • 360 Assessments

    • Online Surveys



  • Development (Fundraising) Assessment

    • Major Gifts

    • Planned Giving (Charitable Estate Planning)

    • Direct Response

    • Special Events

    • Cause Marketing

    • Memorial Giving

    • Employee Campaigns

    • Capital Campaign (Feasibility studies and implementations)



  • Chapter/Affiliate Relations Consultation

    • Mergers

    • Shared Services

    • Consolidation

    • Centralization



  • ROI Assessment and Road-map

  • Business Technology

    • Consumerization of IT readiness



  • Governance and Oversight

    • Board of Directors

    • C-Suite

    • Technology

    • Mission Delivery



  • Digital Strategy Assessment

    • Mobile

    • Social

    • Web

    • Video



  • Strategic Planning and Delivery

    • Mission Delivery

    • Development




All consulting engagements are custom designed to meet your challenges and create the action you want the organization to take. Services also include follow up and change management components to ensure success.

If you are not 100% satisfied with the consulting, you pay nothing.

Other services include:

Wednesday, January 2, 2013

What is the best advice you ever got?

We all get lots of advice over the years. If you looked back on it, what is the best advice you've ever received.

Here is a good summary from Antonio Neves, the founder and CEO of Thinqaction. He takes his start-up cues from a decade-long television career. Best Advice I Ever Got: Antonio Neves | Inc.com.
1. Adopt a "make it happen" mentality.

Launching a live daily television show is no small undertaking. But back in 2002, this challenge didn't deter the lean staff of Nickelodeon's U-Pick Live where I was a co-host and associate producer. Our head producer empowered us to embrace our lack of resources and adopt a "make it happen" attitude of real-time problem solving. Graphic designer out sick? No problem, here's Photoshop--figure it out. A segment that airs in three minutes was just rejected by Standards & Practices? Okay, rewrite it, right here on the set. Misplaced that music video that the record label sent over? No worries--convince the Grammy Award-winning artist that reenacting the video was her idea. When you adopt a "make it happen" mentality, you shift from solving problems to identifying opportunities.

2. You can do anything you want, but you can't do everything.

I still remember when my professor from the Columbia University Graduate School of Journalism said this to me after I shared the 10 different things I wanted to pursue after graduation. Our conversation led me to view my work like a computer operating system. Of course, when you have multiple apps open on a computer, your processor speed can slow to a crawl or crash altogether. I would regularly ask myself which "apps" or projects I wanted to keep open. Keeping multiples "apps" open in business is the equivalent of FOMO--the Fear of Missing Out -- and not being focused. This advice reminds me of what author Jim Collins said: "If you have more than three priorities, then you don't have any."

3. Don't tell the whole story, tell a story.

This is another great piece of advice that I received as a graduate student. It's no coincidence that when you read a national news article on, say, unemployment, journalists tend to begin with the story of an individual directly affected by it. This makes the story feel closer to home. It's the same process when targeting an audience. Initially, I targeted "young professionals" with my coaching services. Quickly I realized that this was far too broad. After some research and adding an application process, I shifted my target audience to high-potential young professionals and entrepreneurs, many in the media industry. These aren't individuals who are content to sit in a cubicle. They want to be challenged and supported by a coach who has been in their shoes. I immediately noticed a marked shift in the quality of applicants and even had to create a waiting list. When you tell a story versus the whole story, it's easier for potential clients to connect to your brand.

Tuesday, January 1, 2013

Professional Services

Through Fusion Labs, we offer a complete range of Professional Services, in conjunction with consulting services or as standalone implementations.

  •     Advanced Infrastructure

  •     Amazon Web Services

  •     Apple

  •     Business Intelligence

  •     CFO Advisory

  •     Cloud

  •     CRM (Salesforce, Microsoft and Blackbaud)

  •     Custom Development

  •     Financial Services

  •     Healthcare

  •     Microsoft

  •     Mobility

  •     Organizational Effectiveness

  •     Portals and Collaboration

  •     Project Management

  •     Retail

  •     Sales and Marketing

  •     Salesforce.com

  •     SAP

  •     Supply Chain

  •     User Experience


Other services include: