Tuesday, December 11, 2012

Are newspapers losing relevance as a news source?

Last week, mobile ad network Mojiva published the results of a survey regarding news consumption of smartphone and tablet owners in the United States. The results of the survey among 2,000 mobile device owners show that computers and television are the primary news source for most respondents. Meanwhile only one percent of smartphone and tablet owners consider newspapers their primary news source. Now that online sources deliver news 24/7, newspapers appear to have lost relevance as a news medium. To avoid obsolescence, newspaper publishers should embrace their new role and focus on in-depth analysis rather than news delivery.

 2012_12_10_News

http://www.statista.com/markets/14/topic/113/books-publishing/chart/765/primary-news-sources-of-american-tablet-and-smartphone-owners/

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