I think this is spot on and I suggest you read the whole article. Social and open are not just the latest big thing. It is real and you will regret it if you don't "get it". In the year 2017 you and your career will regret it if you don't get on board now. Open is happening now and it is not just the future.
It is definitely not just about the technology. It is all about how people want to work. It is all about our corporate culture and strategy. It is all about the process of change and real adoption.
The majority of businesses aren’t run efficiently and employees lack the tools and equipment necessary to do their jobs. Quite a wide sweeping statement, I know. But I’ve also been in the trenches. And I realize it’s not for lack of trying. I’ve worked with companies who hired consultant after consultant to help with productivity recommendations, workflow suggestions and overall team building — all in the name of doing better business. These investments never quite had the impact leadership hoped for.
Why?
Because they lacked a fundamental commitment to launch an entire culture overhaul (more about this later). Not necessarily “cleaning house,” but changing the WAY people work individually, collaboratively and publicly. The key lies in this trifecta, partnered with the right people on board.
via Why open social collaboration platforms will disrupt the enterprise market in 2013 and beyond - Brian Solis.
Related articles
- It's Not Just HP And Autonomy, The Enterprise Software Space Is A Giant Stinking Mess (techcrunch.com)
- Small Business Strategy: 10 Trends to Watch to stay on the disruptive edge (businesstechnologypartner.wordpress.com)
- Have you changed your routine today? (funkychickenmedia.wordpress.com)
- Team Building in the Early Days of a New Startup (davidcummings.org)
