Is your
nonprofit ready for the mobile web? The reality is we are running out of time. If you don't have initiatives planned to move your infrastructure ahead in 2014, now is the time to start the planning. Here are some good reasons:
- The mobile web will rule by 2014
- Mobile email is on the rise
- Social networks have gone mobile
- Texting is a tool still not mastered
- Ready or not, mobile giving is the future, but must be planned for now
The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. In truth, the Mobile Web is already here. Going mobile will not be free and for many small nonprofits a costly upgrade, but to successfully communicate your mission and programs and fund-raise online in coming years, it is a necessary investment. Source: Five Reasons Why Your Nonprofit Must Prioritize the Mobile Web in 2014
